Futaba Tsushinsha’s Fashion x Media x Consumer survey: FABCO 2020

“FABCO (Futaba’s Assessment of Brands & Consumers)” is a quantitative survey of 10,000 consumers.
The 2020 edition of this survey showed us that there were significant changes in the way consumers spend their time, and their interests, due to the effects of COVID-19.
Please use the summary of the survey results we have released.